Social media is unique in your arsenal of digital selling and marketing tools. Your website clearly displays the services and products you sell, and can actively sell. Email can be used to promote your products, but social media is different. Here you should become a resource for information, rather than a vendor. 45% of people … Continue reading It’s not always about you: Social Media Don’ts
Tag Archives: msp advantage sales and marketing automation
Last week, we spoke about how getting a 360-degree view of your prospects is very important for you. However, did you know that a 360-degree prospect view alone won’t help? Obviously you are too busy to keep watching your prospects all the time so here’s the second element to our post…activity notifications. Activity notifications – … Continue reading Three things to keep your leads away from the competition: Part 2
The partnership brings Mindmatrix’s MSP-IT Advantage Program, a powerful combination of cutting edge Sales & Marketing Enablement Tools to Taylor Business Group clients to help them engage in a more effective MSP-IT sales and marketing strategy Mindmatrix has partnered with the Taylor Business Group to make its marketing and sales enablement platform available to Taylor … Continue reading Taylor Business Group and Mindmatrix Join to Offer the Ultimate Sales & Marketing Enablement Package to Taylor Business Group Clients
Email marketing campaigns are not the same as mass mailing through snail mail. When you send out 10,000 postcards, traditional marketing numbers suggest you’ll be lucky to get a 3% response rate. And even then, you just have to sit there and wait for them to call you. You have no idea who tossed the … Continue reading Email campaigns that work
Last week we spoke about how MSP’s investment in sales and marketing automation tools often fail because they lack the time and expertise to utilize the tools to their full capacity. This week, we talk about how MSPs can overcome that hurdle by selecting the right marketing automation vendor. The right marketing automation vendor is … Continue reading Things to ask your marketing automation-sales enablement vendor TODAY