Stop by without asking for Treats: Marketing Tip

Let’s take advantage of Halloween to bring up a marketing idea. Don’t be always asking for something when it comes to your clients. You probably send periodic marketing or sales emails that try to cross sell or up sell. You may send along information related to your services, or to technology as it pertains to … Continue reading Stop by without asking for Treats: Marketing Tip

5 WAYS TO BUILDING BETTER CUSTOMER RELATIONSHIPS

Businesses are seeing a paradigm shift in their approach to sales, with most becoming customer-centric. It makes sense as well—especially because it is customers who drive revenue. This scenario can be imported into the MSP business model as well. When you are a local business owner with little money to devote to marketing, doesn’t it … Continue reading 5 WAYS TO BUILDING BETTER CUSTOMER RELATIONSHIPS

BUILDING YOUR PERSONAL BRANDING STRATEGY

Personal branding is all about how you market yourself to the world. A personal brand is synonymous with reputation. Are you trustworthy? Are you an expert? How do people respond to your brand name? What you choose to project influences the way people think about you and your business. A well-built personal brand can help … Continue reading BUILDING YOUR PERSONAL BRANDING STRATEGY

Why It Is Important To Have LinkedIn Profile?

LinkedIn is the world’s largest professional network…300 million users and growing. 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase (Social Media Today). 45 % of B2B marketers have gained a customer through LinkedIn (Social Media Today). LinkedIn tops the list of social media platforms used by B2B marketers at … Continue reading Why It Is Important To Have LinkedIn Profile?

6 WAYS TO MAKE YOUR E-MAIL MARKETING CAMPAIGNS EVEN BETTER

E-Mail marketing is an excellent way to advertise your business. More and more companies are turning to email to conduct marketing initiatives as it is the most effective form of online promotion. It helps you to quantify the number of emails opened by your recipients and the number of times your embedded links were clicked. … Continue reading 6 WAYS TO MAKE YOUR E-MAIL MARKETING CAMPAIGNS EVEN BETTER