Are you guilty of these 3 MSP marketing mistakes?

If you are an MSP looking to grow your business, here are 3 MSP marketing mistakes you should steer clear of. Letting your leads go: How diligently do you pursue your leads? Most SMBs just drop the leads that are not ready to buy. But that would be a mistake. Research suggests that a majority … Continue reading Are you guilty of these 3 MSP marketing mistakes?

As the Client’s Churn: Your Soap Opera Life

Bad things happen to all of us–that’s what keeps soap operas on the air. This blog talks about “churn” as a not-so-nice reality of business and what it means for your marketing activities. Churn refers to the turnover of customers in a given period of time. Every firm loses a percentage of its customers every … Continue reading As the Client’s Churn: Your Soap Opera Life

PRM, Sales & Channel Enablement Leader, Mindmatrix kicks off the new year with expansion to its office space and addition of new staff

Mindmatrix has expanded its office space in Pittsburgh and doubled its staff across various teams Mindmatrix Inc., the Pittsburgh-based, leading PRM, Sales & Channel Enablement company announced today that it has doubled its team strength and expanded its office space to serve its growing client base better. The sales enablement leader has expanded its office … Continue reading PRM, Sales & Channel Enablement Leader, Mindmatrix kicks off the new year with expansion to its office space and addition of new staff

It’s not always about you: Social Media Don’ts

Social media is unique in your arsenal of digital selling and marketing tools. Your website clearly displays the services and products you sell, and can actively sell. Email can be used to promote your products, but social media is different. Here you should become a resource for information, rather than a vendor. 45% of people … Continue reading It’s not always about you: Social Media Don’ts

Three things to keep your leads away from the competition: Part 3

Welcome to the final blog post of our 3 part series. This week we discuss the 3rd element that will help you keep your leads from wandering over to greener pastures. With timely alerts, you don’t just learn that someone checked out your website, you’ll know in real time what they were looking for, and … Continue reading Three things to keep your leads away from the competition: Part 3

Three things to keep your leads away from the competition: Part 2

Last week, we spoke about how getting a 360-degree view of your prospects is very important for you. However, did you know that a 360-degree prospect view alone won’t help? Obviously you are too busy to keep watching your prospects all the time so here’s the second element to our post…activity notifications. Activity notifications – … Continue reading Three things to keep your leads away from the competition: Part 2

Three things to keep your leads away from the competition: Part 1

As a service provider running your own firm, much of your time is spent running the business. Finding new leads and turning them into clients is something you probably have precious little time to focus on. Given that, the worst thing that can happen is that the leads you find go to the competition or … Continue reading Three things to keep your leads away from the competition: Part 1

Taylor Business Group and Mindmatrix Join to Offer the Ultimate Sales & Marketing Enablement Package to Taylor Business Group Clients

The partnership brings Mindmatrix’s MSP-IT Advantage Program, a powerful combination of cutting edge Sales & Marketing Enablement Tools to Taylor Business Group clients to help them engage in a more effective MSP-IT sales and marketing strategy Mindmatrix has partnered with the Taylor Business Group to make its marketing and sales enablement platform available to Taylor … Continue reading Taylor Business Group and Mindmatrix Join to Offer the Ultimate Sales & Marketing Enablement Package to Taylor Business Group Clients

Valentine’s special: 3 Tips to make your prospects love your emails.

With email marketing becoming all too common, how do you ensure your emails really stand out? Our Valentine’s day blog post offers 3 tips that are sure to make your leads fall in love with your email campaigns. #1 Personalize your emails Personalized sales communication helps you break the ice with your prospects sooner and … Continue reading Valentine’s special: 3 Tips to make your prospects love your emails.