Datto, Inc. a leading provider of total data protection solutions, announced the official launch of a new global marketing automation platform to support its 6,000 managed service providers (MSP). MarketNow, which is being run on the MindMatrix platform, enables partners to utilize pre-written content to create campaigns, social media posts, web pages and branded collateral. … Continue reading Powered by Mindmatrix, Datto’s MarketNow Program Offers Concierge-Supported Marketing Automation Platform to MSP Partners*
Tag Archives: MSP
Do you wish to take your MSP/IT business one step beyond just generating quality leads? This post brings to you, a concept that will change the way you process your leads, for the better–a concept known as Lead Scoring. WHAT is lead scoring? Suppose you have two leads, A and B. Lead A visits your … Continue reading Lead Scoring for MSP/IT Service Providers
Personal branding is all about how you market yourself to the world. A personal brand is synonymous with reputation. Are you trustworthy? Are you an expert? How do people respond to your brand name? What you choose to project influences the way people think about you and your business. A well-built personal brand can help … Continue reading BUILDING YOUR PERSONAL BRANDING STRATEGY
Are you thinking of investing in a sales or marketing automation tool? Do you consider it as the ticket to your success? Well, while automation can definitely make a major difference to your business and incoming revenue, it DOES NOT guarantee success. It’s not like you pump a few dollars into the sales or marketing … Continue reading SALES AUTOMATION ALONE IS NOT ENOUGH
Personal branding is all about how you market yourself to the world. A personal brand is synonymous with reputation. Are you trustworthy? Are you an expert? How do people respond to your brand name? What you choose to project influences the way people think about you and your business. A well-built personal brand can help … Continue reading BUILDING YOUR PERSONAL BRANDING STRATEGY
One of the biggest challenges that MSPs face in business is “Time Management”. MSPs are often so caught up in the daily affairs of their business, that they don’t get enough time to focus on activities that help them truly grow their business. Time management is the art of making the most of the time … Continue reading MSPs…Here's How You Can Make the Most of Your Day
Well, the word is out from Google. As of this past April, the dominant search engine will take into account the mobile friendly nature of websites. While this has been factored into their algorithms in the past, the extent to which it mattered has not been known. Beginning April 21, 2015, Google will be considering … Continue reading MOBILE FRIENDLY: Google Has Spoken
B2C (Business–to-Consumer sales) and B2B (Business-to-Business sales) have been long seen as separate markets that require distinctly different marketing strategies. Business purchasers are driven by different motivators than consumers. They also have more distinct expectations about the entire sales process. As an MSP, you are selling B2B and you’re prospects are going to respond better … Continue reading Understanding how to sell to another business-Part 1