Tag Archives: MSP Sales and Marketing

5 Quick Ways to Optimize Your Linkedin Company Profile for Better Visibility

A guest blog by Laura Estes, our MSP Marketing & Sales Enablement Consultant. Research shows that 50% of LinkedIn members are more likely to purchase from companies when they engage with them on LinkedIn. Optimize your page so your company is found more easily and gains credibility when a prospect views your page! If you … Continue reading 5 Quick Ways to Optimize Your Linkedin Company Profile for Better Visibility

Mindmatrix declared a ‘Rising Star’ by Destination CRM in The 2018 Market Awards

Mindmatrix was chosen for the critical add-ons it released this year Pittsburgh-based, leading Channel and sales enablement solutions provider, Mindmatrix has been declared a ‘Rising Star’ by Destination CRM in The 2018 Market Awards. Mindmatrix shares this prestigious title with other industry leaders including LinkedIn, Urban Airship, and Freshworks. Mindmatrix was chosen for the consistent … Continue reading Mindmatrix declared a ‘Rising Star’ by Destination CRM in The 2018 Market Awards

How to strategically plan a marketing campaign

Many MSPs shy away from participating in events in fear of losing money. But, by skipping events you are losing out on one of the most profitable ways to raise awareness about your business and product! This Thursday, we have our leading MSP Marketing Consultant, Megan Cramer discussing how you can leverage event marketing to … Continue reading How to strategically plan a marketing campaign

Using Marketing Automation to Create Personalized MSP Marketing and Sales Content

When Google introduced search personalization, it brought about a revolution of sorts. The search results became customized to suit the demographics and previous search history of the user. Google could now predict what its users were looking for. And sometimes, even dictate to its users what they should look for, instead. It was then, that … Continue reading Using Marketing Automation to Create Personalized MSP Marketing and Sales Content

Making Big Data MSP-Friendly

Wikipedia describes Big Data as, “a collection of data sets so large and complex that it becomes difficult to process using on-hand database management tools or traditional data processing applications. The challenges include capture, curation, storage, search, sharing, transfer, analysis and visualization. The trend to larger data sets is due to the additional information derivable … Continue reading Making Big Data MSP-Friendly

10 MSP Marketing Tips to boost your Lead Nurturing success

I’m sure as a MSP, you have been using lead nurturing for some time now. However, with regular use of lead nurturing, or anything for that matter, some best practices can fall by the wayside. To ensure that you are making the most of your lead nurturing campaign, we have made a quick list of … Continue reading 10 MSP Marketing Tips to boost your Lead Nurturing success

Mindmatrix launches Four Additional Marketing Concierge Service Packages Exclusively for Datto Partners

Pittsburgh-based, leading channel and sales enablement software provider, Mindmatrix announced today that it was launching four new marketing concierge service packages with leading continuity and disaster recovery innovator, Datto. Datto’s partners are MSPs (Managed Service Providers); with Mindmatrix’s long standing leadership in concierge services for MSPs, the new programs offer a perfect solution for common marketing … Continue reading Mindmatrix launches Four Additional Marketing Concierge Service Packages Exclusively for Datto Partners

4 MSP Marketing Tips to keep in mind when cold-calling

Feeling distraught after endless cold calling with no results? Well, a MSP marketing and sales enablement software can help you by directing you towards hot sales leads and enabling more conversions, faster. Generally, a MSP marketing and sales enablement platform utilizes a feature called the scoring model. This model helps you to track your leads … Continue reading 4 MSP Marketing Tips to keep in mind when cold-calling

Sales Tools for MSPs: Managing the Sales Process

Sales Tools for MSPs: Managing the Sales Process When you learn that you have a lead that has the potential to convert, you must be ready to execute your sales process. That means the entire strategy you need to close that sale should be in place before you begin. Sales tools for MSPs play an … Continue reading Sales Tools for MSPs: Managing the Sales Process

Mindmatrix to Exhibit at IT Nation 2016 – Booth #910

Leading MSP & hi-tech channel enablement provider, Mindmatrix, to showcase its MSP–IT Advantage Program at the IT Nation 2016 Mindmatrix is sponsoring and exhibiting at IT Nation, 2016 to be held at Hyatt Regency, Orlando, FL on November 9-11, 2016. Matthew Connolly & Eric Weber, MSP Sales & Marketing Enablement Experts from Mindmatrix, will be … Continue reading Mindmatrix to Exhibit at IT Nation 2016 – Booth #910