Don’t forget your website isn’t just an information dump about your services. Your website also serves as a tool to generate leads. Here are 3 quick ways to attract leads, get contact information, and get return visits. Prospects looking around for services like yours are looking to learn more about hi-tech topics and managed services. … Continue reading Websites and Lead Generation: Don’t Forget the Basics
All posts by Rukmani Anantharaman
Are you thinking of investing in a sales or marketing automation tool? Do you consider it as the ticket to your success? Well, while automation can definitely make a major difference to your business and incoming revenue, it DOES NOT guarantee success. It’s not like you pump a few dollars into the sales or marketing … Continue reading SALES AUTOMATION ALONE IS NOT ENOUGH
This Cyber Monday sent a lesson you should pass along in talks with your clients and prospects. Target’s website began freezing up at 10am and customers couldn’t add anything to their carts. This news quickly hit the headlines in the mainstream media. Not a great way for a company to get attention. What does this … Continue reading What Cyber Monday breakdowns mean for your marketing
Have you thanked your customers yet? .
Mindmatrix announces its attendance at the SiriusDecisions 2015 Technology Exchange, which will be held at The Grand Hyatt, San Francisco CA, on November 19 and 20. Several Mindmatrix executives will participate in the Technology Vendor Fair and are looking forward to the event as an opportunity to have a dialogue with attendees on the power … Continue reading LEADER IN DIRECT AND CHANNEL PARTNER SALES ENABLEMENT, MINDMATRIX TO PARTICIPATE IN SIRIUSDECISIONS 2015 TECHNOLOGY EXCHANGE
You Can’t Afford to Miss This! .
Let’s take advantage of Halloween to bring up a marketing idea. Don’t be always asking for something when it comes to your clients. You probably send periodic marketing or sales emails that try to cross sell or up sell. You may send along information related to your services, or to technology as it pertains to … Continue reading Stop by without asking for Treats: Marketing Tip
Businesses are seeing a paradigm shift in their approach to sales, with most becoming customer-centric. It makes sense as well—especially because it is customers who drive revenue. This scenario can be imported into the MSP business model as well. When you are a local business owner with little money to devote to marketing, doesn’t it … Continue reading 5 WAYS TO BUILDING BETTER CUSTOMER RELATIONSHIPS
Personal branding is all about how you market yourself to the world. A personal brand is synonymous with reputation. Are you trustworthy? Are you an expert? How do people respond to your brand name? What you choose to project influences the way people think about you and your business. A well-built personal brand can help … Continue reading BUILDING YOUR PERSONAL BRANDING STRATEGY
LinkedIn is the world’s largest professional network…300 million users and growing. 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase (Social Media Today). 45 % of B2B marketers have gained a customer through LinkedIn (Social Media Today). LinkedIn tops the list of social media platforms used by B2B marketers at … Continue reading Why It Is Important To Have LinkedIn Profile?