Managed Service Providers need more than just a marketing automation platform to truly succeed! As an MSP you are too busy working in your business, handling your client’s IT requirements to work on your business. Most MSPs just don’t have the time for complicated marketing automation tools! Even if they do invest in MSP marketing automation tools, they rarely see the results they seek, primarily because MSPs are so caught up in their day-to-day business activities that they are not able to leverage the MSP marketing automation tool to the fullest.
What MSPs really need is a multi-prong approach to MSP marketing and sales that include, marketing and sales automation, of course, but also has other key elements such as CRM/PSA integration, ready-to-use, relevant, marketing and sales content, MSP marketing, and sales coaching and support.
Learn more in this video.