Sales and Marketing Working Together Nailing down the overall success of a MSP marketing campaign is something rather elusive, because success can be defined in several different ways in the marketing world. Very often there is a mix of both marketing and sales processes that spur the conversion of a lead into a customer (it’s … Continue reading Judging the success of your MSP marketing efforts
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Pittsburgh-based, leading channel and sales enablement software provider, Mindmatrix announced today that it was launching four new marketing concierge service packages with leading continuity and disaster recovery innovator, Datto. Datto’s partners are MSPs (Managed Service Providers); with Mindmatrix’s long standing leadership in concierge services for MSPs, the new programs offer a perfect solution for common marketing … Continue reading Mindmatrix launches Four Additional Marketing Concierge Service Packages Exclusively for Datto Partners
When I talk to MSPs and IT service providers who have been in business for a while, nine out of ten times I find out that ours is not the first company they have approached. Most of my clients have dabbled in marketing and sales automation with limited success. An email marketing software, a lead … Continue reading IT-MSP Marketing Concierge: The secret ingredient in your success recipe